Twitter Monetizing Tips. Sponsored Tweets
Friday, January 29, 2010
Live hack. Sponsored Tweets is one of service that helps monetize your twitter. Today i want to give you several tips how to increase your chances of getting a sponsored tweet from advertisers.
Before you apply to Sponsored Tweets assure that your Twitter account is at least 120 days old. Most advertisers simply will not buy tweets from any young accounts. The account age is valuable to filter out spammers and low value Tweeters.
Obviously advertisers like to know who they’re advertising with. Don’t expect orders, if your twitter profile is incomplete and has the default background. Make sure all your information is filled out.
ClickWatch is a program designed to provide a level of protection for advertisers. The system checks the click performance of posted tweet after 48 hours. If the cost per click (CPC) for that tweet is higher than $1.50 the system will automatically schedule next tweet. Advertisers are likely to order tweets from a Tweeter who has ClickWatch on rather than someone who turned it off. You can enable ClickWatch in Sponsored Tweets control panel.
Ratio of your twitter account shows the number of people you are following against the amount of people following you. A Ratio of 1 means that numbers of "following" and "followers are the same. It can sometimes mean you are using autofollower to inflate your follower count. The higher the Ratio number - the better.
Another stat Sponsored Tweets advertisers see is your Klout score. The Klout Score is a numerical representation of the size and strength of a person's sphere of influence on Twitter. The scores range from 1-100 with higher scores representing a wider and stronger sphere of influence. The size of this sphere is calculated by measuring true reach (engaged followers and friends vs. spam bots, dead accounts, etc.). Strength of influence is calculated by tracking interactions across your social graph to determine the likelihood of someone listening to or acting upon any specific message. Here’s the key. Unless you sign up for a Klout account, your score shows up as zero in the Sponsored Tweets page.
When advertisers search for tweeters to advertise with, Sponsored Tweets list the stars and web celebrities first. It goes without saying that being listed on the first page will give you a lot more exposure and therefore a lot more offers.
Sponsored Tweets monitors new Tweeters as they sign up. If it recognizes your name they will automatically upgrade you to Web Celebrity. If not you will need to fill out a form. Pass along things like your Blog, YouTube Channel or other relevant sites. Having great amount of followers on Twitter doesn't automatically make you a Web Celebrity. If you can’t get celebrity status, you can ask to be a “staff pick” as they’re listed after web celebrities.
